Best Video Editing Tools for Creators

Edit one clean short video in CapCut and reuse it across your main platforms with matching Canva graphics.

You need:

• CapCut account

• Canva account

• One short raw clip or screen recording

• A clear promise line for this week

• Three support bullets

• Brand colors, fonts, and logo

• One link to your main page

Steps

1. Pick one promise for the week. Write a simple line your audience wants. Add three short bullets that support the promise.
   
   

2. Open CapCut and start a project. Import your clip. Name the project with your promise and today’s date.
   
   

3. Set the format. Click Ratio > 9:16. Keep scale at 100 to protect sharpness.
   Check: The preview fills the frame with no black bars.
   
   

4. Clean the timeline. Trim silence at the start and end. Cut long pauses so the pace feels tight.
   
   

5. Level the audio. Open Audio > Noise reduction and apply a light pass. Open Audio > Volume and set a steady level that does not clip.
   
   

6. Add a hook line. Place one short text line at the top that states the result. Keep words easy to read.
   
   

7. Add captions. Click Text > Auto captions. Fix names and numbers. Keep two lines per block. Merge tiny blocks so reading feels smooth.
   
   

8. Style for clarity. Use a bold font. Raise size until you can read it at arm’s length on a phone. Keep high contrast between text and background.
   
   

9. Add simple cuts. Split on filler words that slow the story. Close the gaps. Keep movement natural.
   
   

10. Tune color. Open Adjust. Raise contrast a little. Nudge saturation a little. Keep skin tones natural.
    
    

11. Place the call to action. Add a short end card with one line and your link. Keep it on screen for two seconds.
    
    

12. Export the master short. Click Export > Format > MP4. Set Resolution to 1080p. Set Frame rate to 30 or 60. Name the file with the promise and v1.
    
    

13. Create platform trims. Duplicate the timeline twice. Make one version under 30 seconds and one under 20 seconds. Keep the same hook and captions.
    
    

14. Export the trims. Use the same settings. Name files with the promise and the length.
    
    

15. Grab a thumbnail frame. Pick a clear frame with your face or the main subject. Export a frame from CapCut. Save it as thumbnail base.
    
    

16. Open Canva and set your Brand Kit. Add logo, colors, and fonts. Save.
    
    

17. Build a square post template. Create a design for Instagram post 1080 by 1080. Place a large headline box, one image spot, and a small line for your link.
    
    

18. Build a story cover. Click Resize and add 1080 by 1920. Duplicate the layout. Keep the headline large and centered. Leave safe space at the top and bottom.
    
    

19. Drop in the thumbnail base. Add the hook as the headline. Use Brand Kit colors. Keep lots of empty space so text reads fast.
    
    

20. Use Canva AI to refine. Click Magic Design to see clean alternatives. Pick the simplest option with one focal area. Do not add extra shapes.
    
    

21. Export graphics. Click Download. Export the square and story as JPG. Name files with the promise and size.
    
    

22. Post with a plan. Upload the longest short to your main platform. Use the same first five words from the hook in the title. Post one trim on the second platform. Use the story size on a third platform with a link sticker to your page.
    
    

23. Add the square graphic to a feed post. Paste a caption that repeats the promise in the first line. Place your link near the top of the caption.
    
    

24. Save a weekly folder. Store the three videos, two graphics, and the caption text in one folder. You will swap only the words and clip next week.
    
    

Quick check

• Videos export at 1080p and fill the screen.

• Captions are clean and easy to read.

• Hook and headline match across video and graphics.

• Square and story use Brand Kit colors and fonts.

• Posts point to the same page link.

Fix common issues

Video looks soft: Keep scale at 100 and export at 1080p.
Text feels crowded: Raise font size and remove extra elements behind it.
Hook feels weak: Lead with the main result in five words or fewer and place it at the top.
Audio feels uneven: Lower loud peaks and keep a steady level before you export.
Posts do not get clicks: Put the link higher, repeat the action once near the end, and keep the message the same across platforms.

Resources

Guide: Create Consistent, Valuable Content
Mini-course: Create Content That Sells Naturally

Publish this short video and the two graphics today. Keep the same message across platforms and link to the same page. Next week, reuse these templates and measure views, saves, and clicks to guide your next topic.